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Strained, unfunny, and often times in incredibly poor taste; has less to do with satirized politics and more to do with watching both Ferrell and Galifianakis act like clowns.
If there is something good to say about this film, it would be the way in which director Jay Roach and screenwriters Chris Henchy and Shawn Harwell depict candidates answering debate questions. They successfully overstate a politician’s tendency to dance around an issue without actually providing a definitive response; in the film, Brady observes that he doesn’t understand the rhetoric, but he knows all about pacifying voters by mentioning Jesus and freedom. This is a good start. If only someone had thought to not focus so much on crude sight gags and even cruder lines of dialogue. It’s not so much what the filmmakers are saying, but how they’re saying it. It doesn’t take long for the clever observances to devolve into a monotonous stream of four-letter words.
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| Release: | August 10, 2012 |
| Rating: | R |
| Studio: | Warner Bros. Pictures |
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Written by Chris Pandolfi (editor-at-large)
Four years ago, in the months leading to the election of Barack Obama, the
film Swing Vote was released, a political satire in which the outcome of a
presidential race depended on the vote of just one man, played by Kevin Costner.
There was a funny, intelligent, observant film; it wasn’t about who Costner’s
character would ultimately vote for so much as what the candidates were willing
to do in order to win him over. It’s now 2012, it’s an election year, and yet
again, a political satire has been theatrically released in the months before
anyone can set foot in a voting booth. It’s called The Campaign, and it stars
Will Ferrell and Zach Galifianakis. This time around, the results are less than
optimal. As is the case with so many other raunchy comedies, this movie is
strained, unfunny, and often times in incredibly poor taste.
Anything relating to politics is an easy target for parody, and I’ll be the
first to admit that certain aspects of running for office are too dirty and
backhanded to not be portrayed in a humorous light. But as with any lampoon,
getting it right depends entirely on who gets their hands on it. The people
behind The Campaign have some very wrong ideas about how to elicit laughter from
the audience. If you need a specific example, look no further than the scene
where Ferrell accidentally punches a baby; to expect anyone to find this funny
is to have completely lost touch with reality. In a follow-up to this scene,
Ferrell accidentally punches Uggie, the dog from The Artist. It’s bad enough the
filmmakers are making light of child abuse. Why make things worse by adding on
animal cruelty?

The foundation of the plot involves two corrupt CEOs, brothers Wade and Glen
Motch (Dan Aykroyd and John Lithgow), who have illegal dealings with the Chinese
and want to staff factories in North Carolina with cheap labor imported directly
from China. In order to gain influence in their state’s congressional district,
they must first dethrone Democratic congressman Cam Brady (Ferrell), who’s
running for his fifth consecutive term. This is only because he went unopposed
during the first four races. The Motch Brothers set their sights on a local tour
guide named Marty Huggins (Galifianakis), a dimwitted and effeminate family man
who sounds an awful lot like Mr. Garrison from South Park. With the help of a
ruthless campaign manager named Tim Wattely (Dylan McDermott), who dresses in
black and looks like a hitman, they groom Huggins into becoming a congressional
candidate for the Republican Party.
Because Brady is such a dirty fighter, Huggins must learn to be just as unfair
in his attacks. And so begins the grandstanding and mudslinging, exaggerated to
such a degree on both sides that it eventually stops being entertaining and
becomes tiresome and repetitive. Part of the problem is that the filmmakers take
amusing ideas and overplay them. There are so many instances where jokes are
stretched beyond the point at which they can still be considered funny. After a
while, they all come off as desperate and afflicted with a lack of originality.
There is, for example, a scene early on where Huggins pressures his wife and
children to admit to any indiscretions before the campaign can get underway; the
list of things they confess is not only long, it’s also only halfway funny to
begin with and gets steadily less funny with every passing line. Mostly, it’s
just gratuitous and disgusting.
If there is something good to say about this film, it would be the way in which
director Jay Roach and screenwriters Chris Henchy and Shawn Harwell depict
candidates answering debate questions. They successfully overstate a
politician’s tendency to dance around an issue without actually providing a
definitive response; in the film, Brady observes that he doesn’t understand the
rhetoric, but he knows all about pacifying voters by mentioning Jesus and
freedom. This is a good start. If only someone had thought to not focus so much
on crude sight gags and even cruder lines of dialogue. It’s not so much what the
filmmakers are saying, but how they’re saying it. It doesn’t take long for the
clever observances to devolve into a monotonous stream of four-letter words.
Other subplots work their way into the story. Huggins vies for the support of
his disapproving father (Brian Cox), while Brady faces rejection from his highly
superficial wife (Katherine LaNasa), who knows he has been sleeping with a
twentysomething cheerleader. Meanwhile, the mudslinging continues; Huggins is
compared to an Islamic terrorist, Brady’s second-grade illustrated story is
labeled as a communist manifesto, and both end up crossing personal boundaries
by interfering with members of each other’s families. Is any of this funny? Not
especially. It’s downright deplorable when it resorts to lamebrained ideas like
baby punching. The Campaign may please diehard fans of Ferrell and Galifianakis,
but I can assure you that their praise will have less to do with satirized
politics and more to do with watching these men act like clowns.

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